I have to say: Ingo Maurer has great ideas! What he comes up with around the topic of light always amazes me. If you're looking for creative lighting solutions, you've come to the right place.
This pendant light is also a funny little guy: It's called 'Blow me up' and comes as a tube rolled up and you can pump it up in a few minutes. A sensor switch is integrated on one side of the LED strip. The LED strip shines on the reflective side of the tube and thus scatters indirect light in the room.
There are different versions of the 'Blow me up', so you can use it flexibly. This one is the pendant version. But you can also find a version to lean on.